According to @MikeSilagadze, he paid $500 to Boost a post on X that was advertised to reach 150k views but delivered lower engagement than his typical posts; source: @MikeSilagadze on X, Dec 20, 2025. He further reported critical ad platform failures—adding a payment method, importing an audience, adding a mobile app for tracking, target audience exclusions, and boosting posts—calling the product beyond broken; source: @MikeSilagadze on X, Dec 20, 2025. For traders allocating crypto marketing budgets, this user-reported underperformance and instability on X warrants reassessing spend efficiency and channel mix until reliability is demonstrated; source: @MikeSilagadze on X, Dec 20, 2025. He also highlighted ether.fi’s card with a limited-time 10% cashback paid in ETH, signaling an active promotion that ETH-focused marketers and traders may monitor; source: @MikeSilagadze on X, Dec 20, 2025.